After a long tiring day, you just need a soft and comfortable pillow to relax. These pillows help you to have sound sleep with sweet dreams. If you are a pillow business holder then you know very well that people are keen to seek brands that make a pillow that fulfils their needs. Once you become successful in gaining the trust of your customers by providing them with ultimate comfort, then they won’t go anywhere. Making pillows of excellent quality and then wrapping them in special protection-giving packaging is very necessary. Custom pillow boxes help your business by adding worth and grace to it. In this article, we will explore the advantages and disadvantages of custom pillow boxes.
Custom Pillow Boxes:
The specially designed covers or containers to provide protection to pillows from dust and external factors are called pillow covers or pillow boxes. Handling pillow boxes is easier than pillow covers. This is because pillow boxes are more rigid and easier to stack over one another for display in stores or during transit. On the other hand, pillow covers are slippery and not easy to stack. Hence pillow boxes are more popular due to their convenience and ease.
These boxes can be customized in various sizes, shapes, and designs. These are then called custom pillow boxes. They help to make a display in an attractive way. Printed pillow boxes add more glamour to the display area of the store. They help you to increase customer flow by attracting them. Pillow packaging provides you with multiple benefits.
There are many packaging companies but the best one is Custom Boxes. This is a platform to provide solutions to all you’re packaging and customization-related problems under one roof. There are templates and models that help you to decide and choose appropriate packaging for your pillows. We also provide wholesale pillow boxes to assist your wholesale business. But keep this thing in mind that despite numerous benefits, these boxes have some disadvantages too. Both their advantages and disadvantages are coming in the next session. This helps businesses to decide whether the use of these boxes is useful for them or not.
Advantages of Custom Pillow Boxes:
1.  Eye-catching Appearance:
These boxes are popular because of their eye-catching shapes and unique appearance. The packing of pillows in these boxes helps to make them look prominently on the shelves of stores. They help them to captivate customers due to their unique customizations. The exclusiveness of their designs helps storekeepers easily recognize and access the products.
2. Reason for Brand Recognition:
Pillows are not delicate items. They do not need any additional protective packaging. Hence you can speed up money to make them look good and appealing. This helps you to develop your identity and recognition. Once you become successful in achieving recognition for your brand, you do not need to take headaches to strive for customers’ attention anymore. Customers themselves are clear in mind regarding your brand and prefer you for their purchases. This benefits you by boosting your sales and achieving fame. For this, customization of these boxes with your brand’s logo, taglines, recommendations, features of your products, benefits of using your product, or contact information assist you in acquiring this aim.
3. Diverse Utilization:
These boxes offer you a wide range of usage opportunities. They can be used as storage tanks for saving numerous items. Their variety in sizes and shapes helps your customers to make decoration pieces by using them. They can also be used to store and sort toys. Household small items can also be the appropriate items to place inside these boxes. Moreover, companies can also opt for the various uses that are suitable for them.
4. Environment Conservation:
These boxes are very eco-friendly. They conserve the environment by adding no harm to it. Their reuse can help you to reduce waste. Additionally, their eco-friendly components do not have a negative impact on the environment. They are made from cardboard or paperboard which are eco-friendly materials. Hence, providing your company with eco-friendly practices uplifts your brand reliability among eco-conscious customers.
5. Unique unboxing experiences to attract customers:
The customers are seekers of thrill and joy. When they find their products packed in a distinctively designed box it makes them excited and helps to build an emotional connection with you. This enhances their satisfaction and brand loyalty. Moreover, they can attract more customers by posting their unique unboxing experiences on social media.
Disadvantages of Custom Pillow Boxes:
1)Â Â Space Limitation:
These boxes are usually designed in unique shapes to grab the attention of customers. This advantage gives birth to a disadvantage of limited space for product information and guides. It highlights the challenge of adjusting various aspects in accordance with the shape of boxes. It might become confusing for customers.
2)Â Cost Expenditures:
These customized pillow boxes are more expensive to produce than ordinary packaging options. The expenses of designing and printing may become unbearable for small businesses.
3) Storage and Shipping Expenses:
The curved shaped pillow boxes are difficult to store and ship. They need more space because they cannot be stacked largely over one another. This contributes to higher storage and shipping costs to the business holders.
4)Â Complex Assembly:
Some custom pillow boxes look attractive due to their design and structure but provide difficulty in assemblage as compared to traditional boxes. This disadvantage brings more production and labor costs.
5)Â Material Limitations:
The type of material usage depends on the shape and design production. Extraordinary shape and design production causes limitations of materials. This is because unique shapes need extra handling to provide better protection and durability.
Final Thoughts:
Custom pillow boxes provide benefits of distinctive and attractive appearance to products that assist in enhancing brand identity and recognition with customers’ satisfaction. On the other hand, they also come with a few disadvantages including limited information space, troublesome packaging material limitations, and more cost expenditures during production, storing, and transportation. Now it is up to the business holder to consider these pros and cons before considering custom pillow boxes as a part of their packaging strategy.
